Media U : how the need to win audiences has shaped higher education /

书目详细资料
Main Authors: Cooper, Mark Garrett (Author), Marx, John (Author)
格式: Licensed eBooks
语言:英语
出版: New York : Columbia University Press [2018]
在线阅读:https://www.jstor.org/stable/10.7312/coop18636
书本目录:
  • Introduction
  • Campus life
  • Public relations
  • Communications complex
  • Not two cultures
  • Television, or new media
  • Cooptation
  • Student immaterial labor
  • By the numbers
  • Bad English : the culture wars reconsidered
  • The long twentieth century
  • Epilogue.