Media U : how the need to win audiences has shaped higher education /

Bibliografiset tiedot
Päätekijät: Cooper, Mark Garrett (Tekijä), Marx, John (Tekijä)
Aineistotyyppi: Licensed eBooks
Kieli:englanti
Julkaistu: New York : Columbia University Press [2018]
Linkit:https://www.jstor.org/stable/10.7312/coop18636
Sisällysluettelo:
  • Introduction
  • Campus life
  • Public relations
  • Communications complex
  • Not two cultures
  • Television, or new media
  • Cooptation
  • Student immaterial labor
  • By the numbers
  • Bad English : the culture wars reconsidered
  • The long twentieth century
  • Epilogue.