Media U : how the need to win audiences has shaped higher education /
| Prif Awduron: | , |
|---|---|
| Fformat: | Licensed eBooks |
| Iaith: | Saesneg |
| Cyhoeddwyd: |
New York :
Columbia University Press
[2018]
|
| Mynediad Ar-lein: | https://www.jstor.org/stable/10.7312/coop18636 |
Tabl Cynhwysion:
- Introduction
- Campus life
- Public relations
- Communications complex
- Not two cultures
- Television, or new media
- Cooptation
- Student immaterial labor
- By the numbers
- Bad English : the culture wars reconsidered
- The long twentieth century
- Epilogue.