George Gallup in Hollywood /
George Gallup in Hollywood is a fascinating look at the film industry's use of opinion polling in the 1930s and '40s. George Gallup's polling techniques first achieved fame when he accurately predicted that Franklin D. Roosevelt would be reelected president in 1936. Gallup had devised...
| Үндсэн зохиолч: | |
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| Формат: | Licensed eBooks |
| Хэл сонгох: | англи |
| Хэвлэсэн: |
New York :
Columbia University Press
[2006]
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| Цуврал: | Film and culture.
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| Онлайн хандалт: | https://www.jstor.org/stable/10.7312/ohme12132 |