The influencer industry : the quest for authenticity on social media /

"Before there were Instagram likes, Twitter hashtags, or TikTok trends, there were bloggers who seemed to have the passion and authenticity that traditional media lacked. The Influencer Industry tells the story of how early digital creators scrambling for work amid the Great Recession gave rise...

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Bibliographic Details
Main Author: Hund, Emily (Author)
Format: Licensed eBooks
Language:English
Published: Princeton : Princeton University Press, [2023]
Online Access:https://www.jstor.org/stable/10.2307/j.ctv2v6pczn