So clean;lord leverhulme, soap and civilisation.

This book is an unorthodox biography of William Hesketh Lever, 1st Lord Leverhulme (1851-1925), the founder of the Lever Brothers' Sunlight Soap empire. Unlike previous biographies, which have focused on the man's life story and eccentricities, or just considered one aspect of his career,...

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Detalles Bibliográficos
Formato: Licensed eBooks
Idioma:inglés
Publicado: MANCHESTER : MANCHESTER UNIV Press, 2017.
Acceso en liña:https://www.jstor.org/stable/10.2307/j.ctt1vwmdgm
Table of Contents:
  • 'So clean': LORD LEVERHULME, SOAP AND CIVILIZATION; Half Title Page; Title Page; Copyright; Dedication; Contents; Illustrations; Acknowledgements; 1 The Napoleon of soap; 2 Soft soap and soap operas; 3 Sunlight for the unwashed; 4 Sunlight for savages; 5 Twilight; Select bibliography; Index.