The billion dollar byte : turn big data into good profits, the datapreneur® way /

The Billion Dollar Byte equips high-level businesspeople and technologists with the tools and strategies to leverage Big Data to drive ethical "Good Profit." Traditional legacy companies need a framework for making data strategy central to their business models in the same way that the new...

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Detalles Bibliográficos
Autor Principal: Prasad, Justhy Deva (Author)
Formato: Licensed eBooks
Idioma:inglés
Publicado: New York : Morgan James Publishing, [2018]
Acceso en liña:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1687387
Descripción
Summary:The Billion Dollar Byte equips high-level businesspeople and technologists with the tools and strategies to leverage Big Data to drive ethical "Good Profit." Traditional legacy companies need a framework for making data strategy central to their business models in the same way that the newer Digital Native companies have. The Billion Dollar Byte provides that framework by providing concrete models for creating smart data infrastructures, accurately weighing the value of data and data systems, investing in the right technologies, hiring entrepreneurial people with tech skills, leveraging the full value of data, and much more. It aims to help companies aligns their data strategy with their business model. There is a special importance placed on attracting and retaining the right entrepreneurial-minded technologists that can help leverage data for profit.
Descrición Física:1 online resource
Bibliografía:Includes bibliographical references.
ISBN:9781683504290
1683504291
9781683504283