Value-based marketing strategy : pricing and costs for relationship marketing /

Bibliographic Details
Main Author: Lopez, Santiago
Format: Licensed eBooks
Language:English
Spanish
Published: Wilmington, Del. : Vernon Press, ©2014.
©2014
Series:Series in business & finance.
Online Access:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1440297
Description
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9781622730537
1622730534
9781622730339
162273033X
9781622730209
1622730208