Strategic planning for social media in libraries /

This practical guide provides a scalable, step-by-step plan for creating and maintaining a successful library social media strategic plan.

Dettagli Bibliografici
Autore principale: Steiner, Sarah K.
Natura: Licensed eBooks
Lingua:inglese
Pubblicazione: Chicago : ALA TechSource, an imprint of the American Library Association, 2012.
Serie:Tech set ; 15.
Accesso online:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=522293
Sommario:
  • Introduction
  • Types of solutions available
  • Planning
  • Social mechanics
  • Implementation
  • Marketing
  • Best practices
  • Metrics
  • Developing trends.