Brands : the logos of the global economy /

Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.

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Kaituhi matua: Lury, Celia (Author)
Hōputu: Licensed eBooks
Reo:Ingarihi
I whakaputaina: London ; New York : Routledge, Taylor & Francis Group, 2004.
Rangatū:International library of sociology.
Urunga tuihono:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=105928