Brands : the logos of the global economy /

Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.

Dades bibliogràfiques
Autor principal: Lury, Celia (Autor)
Format: Licensed eBooks
Idioma:anglès
Publicat: London ; New York : Routledge, Taylor & Francis Group, 2004.
Col·lecció:International library of sociology.
Accés en línia:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=105928