The why of consumption : contemporary perspectives on consumer motives, goals, and desires /

Bibliografiske detaljer
Andre forfattere: Ratneshwar, S., Mick, David Glen, Huffman, Cynthia
Format: Licensed eBooks
Sprog:engelsk
Udgivet: London ; New York : Routledge, 2003.
Serier:Routledge interpretive marketing research series ; 1.
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