Ratneshwar, S., Mick, D. G., & Huffman, C. (2003). The why of consumption: Contemporary perspectives on consumer motives, goals, and desires. Routledge.
Citace podle Chicago (17th ed.)Ratneshwar, S., David Glen Mick, a Cynthia Huffman. The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires. London ; New York: Routledge, 2003.
Citace podle MLA (9th ed.)Ratneshwar, S., et al. The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires. Routledge, 2003.
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