APA (7th ed.) Citation

Ratneshwar, S., Mick, D. G., & Huffman, C. (2003). The why of consumption: Contemporary perspectives on consumer motives, goals, and desires. Routledge.

Chicago Style (17th ed.) Citation

Ratneshwar, S., David Glen Mick, and Cynthia Huffman. The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires. London ; New York: Routledge, 2003.

MLA (9th ed.) Citation

Ratneshwar, S., et al. The Why of Consumption: Contemporary Perspectives on Consumer Motives, Goals, and Desires. Routledge, 2003.