Multicultural marketing : selling to a diverse America /

Bibliographic Details
Main Author: Rossman, Marlene L.
Format: Licensed eBooks
Language:English
Published: New York : AMACOM, ©1994.
Online Access:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=3833
Description
Physical Description:1 online resource (xi, 178 pages)
Bibliography:Includes bibliographical references (pages 169-170) and index.
ISBN:0585036160
9780585036168
9780814450710
0814450717
9780814479216
0814479219