Championing science : communicating your ideas to decision makers /
"Championing Science is a comprehensive guide that helps scientists persuasively communicate complex scientific ideas to decision makers in government, policy, and education. The book provides real-world tactics for scientists to help build vital communication, influence, and emotional intellig...
| Hlavní autoři: | , |
|---|---|
| Médium: | Licensed eBooks |
| Jazyk: | angličtina |
| Vydáno: |
Oakland, California :
University of California Press
[2019]
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| On-line přístup: | https://www.jstor.org/stable/10.2307/j.ctv9hvt5j |
Obsah:
- Becoming a champion
- Self-aware and self-correcting: the key to effective communication
- Extracting the essence
- Who's listening? Know your audience
- Why scientists communicate poorly outside their field
- The first two minutes: show your passion
- Crafting key messages and narratives
- The power of language
- Designing effective visuals
- Improving your speaking skills
- Influence and persuasion
- Managing your emotions
- translations, template and white papers
- Strategies for creating successful relationships with sponsors
- Exercises for applying the championing science skills
- High-impact examples of championing for a cause.