Selling technology : the changing shape of sales in an information economy /
"In the high-technology settings in which cutting-edge artifacts are traded, Darr finds that sales work deviates sharply from our traditional cultural images. The educational level and technical skills of the sales force are increasing, sellers' and buyers' engineers engage in codevel...
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| Format: | Licensed eBooks |
| Language: | English |
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Ithaca :
Cornell University Press
2006.
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| Series: | Collection on technology and work.
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| Online Access: | https://www.jstor.org/stable/10.7591/j.ctv2n7mbx |