Media U : how the need to win audiences has shaped higher education /

Xehetasun bibliografikoak
Egile Nagusiak: Cooper, Mark Garrett (Egilea), Marx, John (Egilea)
Formatua: Licensed eBooks
Hizkuntza:ingelesa
Argitaratua: New York : Columbia University Press [2018]
Sarrera elektronikoa:https://www.jstor.org/stable/10.7312/coop18636
Aurkibidea:
  • Introduction
  • Campus life
  • Public relations
  • Communications complex
  • Not two cultures
  • Television, or new media
  • Cooptation
  • Student immaterial labor
  • By the numbers
  • Bad English : the culture wars reconsidered
  • The long twentieth century
  • Epilogue.