Intangibles : management, measurement, and reporting /

Annotation This book is the first comprehensive, scientifically based study of the nature and impact of intangibles. Weaving case studies and real-world examples with contemporary business theory, Baruch Lev - establishes an economic framework to analyze managerial and investment issues concerning i...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: Lev, Baruch
التنسيق: Licensed eBooks
اللغة:الإنجليزية
منشور في: Washington, D.C. : Brookings Institution Press ©2001.
الوصول للمادة أونلاين:https://www.jstor.org/stable/10.7864/j.ctvcj2rf2