Monetising the dividual self : the emergence of the lifestyle blog and influencers in Malaysia /
"Combining theoretical and empirical discussions with shorter thick description case studies, this book offers an anthropological exploration of the emergence in Malaysia of lifestyle bloggers--precursors to current social media microcelebrities and influencers. It tracks the transformation of...
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| Format: | Licensed eBooks |
| Language: | English |
| Published: |
New York :
Berghahn Books,
2019.
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| Series: | Anthropology of media ;
v. 8. |
| Online Access: | https://www.jstor.org/stable/10.2307/j.ctv12pnrw6 |
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Monetising the dividual self : the emergence of the lifestyle blog and influencers in Malaysia /
Published 2019
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