Desegregating the dollar : African American consumerism in the twentieth century /

Despite African Americans' nearly $500 billion collective annual spending power, surprisingly little attention has been devoted to the ways U.S. businesses have courted black dollars in postslavery America. Desegregating the Dollar presents the first fully integrated history of black consumeris...

Full description

Bibliographic Details
Main Author: Weems, Robert E., 1951- (Author)
Format: Licensed eBooks
Language:English
Published: New York : New York University Press, ©1998.
Online Access:https://www.jstor.org/stable/10.2307/j.ctt9qfnzd