Make it, don't fake it : leading with authenticity for real business success /

"Faking it till you make it doesn't work-at least, not long enough to build a sustainable business. This book by a CEO and public relations expert shows how authentic leadership eliminates the need for short-cuts that sabotage success"

Chi tiết về thư mục
Tác giả chính: Horn, Sabrina (Tác giả)
Định dạng: Licensed eBooks
Ngôn ngữ:Tiếng Anh
Được phát hành: Oakland : Berrett-Koehler Publishers, 2021.
Phiên bản:1st Edition.
Truy cập trực tuyến:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2689311
Mục lục:
  • Cover
  • Title Page
  • Copyright Page
  • Contents
  • Dedication
  • Foreword
  • Introduction
  • Chapter One: Some Really Bad Advice
  • Chapter Two: So, You Want to Start a Company . . .
  • Chapter Three: Becoming a CEO
  • Chapter Four: Becoming and Staying an Authentic Brand
  • Chapter Five: Get Used to Lonely
  • Chapter Six: Airtight
  • Chapter Seven: Leader and Loser Both Begin with the Letter L
  • Chapter Eight: Way Off the Menu
  • Chapter Nine: The Founder's Curse
  • Notes
  • Acknowledgments
  • Index
  • About the Author
  • About Horn Strategy, LLC.