TY  - GEN
T1  - Make it, don't fake it : leading with authenticity for real business success
A1  - Horn, Sabrina
LA  - English
PP  - Oakland
PB  - Berrett-Koehler Publishers
YR  - 2021
ED  - 1st Edition.
UL  - https://ebooks.jgu.edu.in/Record/ebsco_acadsubs_on1258904783
AB  - "Faking it till you make it doesn't work-at least, not long enough to build a sustainable business. This book by a CEO and public relations expert shows how authentic leadership eliminates the need for short-cuts that sabotage success"
OP  - 192
CN  - HD62.5 .H6477 2021
SN  - 1523091509
SN  - 9781523091508
SN  - 1523091517
SN  - 9781523091515
SN  - 1523091495
KW  - New business enterprises : Management.
KW  - Women executives.
KW  - Branding (Marketing)
KW  - Leadership.
KW  - Leadership
KW  - Nouvelles entreprises : Gestion.
KW  - Stratégie de marque.
KW  - branding.
KW  - New business enterprises : Management
KW  - Women executives
KW  - Electronic book.
ER  -