Communicating social and environmental issues effectively /

This is the definitive guide to planning and delivering great communications on complex social and environmental issues. Including real-world case studies, practical exercises and clear frameworks, this book helps leaders, managers and marketing professionals plan, risk-proof and execute effective c...

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Autor principal: Reed, Betsy (Autor)
Format: Licensed eBooks
Idioma:anglès
Publicat: United Kingdom : Emerald Publishing Limited, 2020.
Col·lecció:PRCA practice guides.
Accés en línia:https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2378985