Managing social media practices in the digital economy /
""This book facilitates an understanding of diverse social media tools and platforms and their impact on society, business, and the economy and illustrates how online communities can benefit the domains of marketing, finance, and information technology"--Provided by publisher"--
| مؤلفون آخرون: | , |
|---|---|
| التنسيق: | Licensed eBooks |
| اللغة: | الإنجليزية |
| منشور في: |
Hershey, PA :
Business Science Reference (an imprint of IGI Global),
[2020]
|
| سلاسل: | Advances in marketing, customer relationship managemnt, and e-services (AMCRMES) book series
|
| الوصول للمادة أونلاين: | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=2316535 |
| الملخص: | ""This book facilitates an understanding of diverse social media tools and platforms and their impact on society, business, and the economy and illustrates how online communities can benefit the domains of marketing, finance, and information technology"--Provided by publisher"-- |
|---|---|
| وصف مادي: | 1 online resource (xxvi, 312 pages). |
| بيبلوغرافيا: | Includes bibliographical references and index. |
| ردمك: | 1799821870 9781799821878 9781799821885 1799821889 9781799821854 9781799821861 |