TY - GEN T1 - Researching UX : user research T2 - Aspects of UX (Series) A1 - Lang, James A1 - Howell, Emma LA - English PP - VIC Australia PB - SitePoint YR - 2017 UL - https://ebooks.jgu.edu.in/Record/ebsco_acadsubs_on1009042493 AB - "How well do you really know your users? With properly conducted user research, you can discover what really makes your audience tick. This practical guide will show you, step-by-step, how to gain proper insight about your users so that you can base design decisions on solid evidence. You'll not only learn the different methodologies that you can employ in user research, but also gain insight into important set-up activities, such as recruiting users and equipping your lab, and acquire analysis skills so that you can make the most of the data you've gathered. And finally, you'll learn how to communicate findings and deploy evidence, to boost your design rationale and persuade skeptical colleagues. Design your research. Cost justify user research. Recruit and incentivise users. Discover how to run your research sessions. Analyze your results. Reporting on results and acting in your findings."--Provided by publisher OP - 183 CN - QA76.9.H85 SN - 9781492065234 SN - 1492065234 SN - 9781492064251 SN - 1492064254 SN - 9780995382633 SN - 0995382638 KW - Human-computer interaction. KW - User interfaces (Computer systems) KW - User-centered system design. KW - Web sites : Design. KW - Application software : Design. KW - Web usage mining. KW - User-Computer Interface KW - Interfaces utilisateurs (Informatique) KW - Conception participative (Conception de systèmes) KW - Sites Web : Conception. KW - Analyse du comportement des internautes. KW - COMPUTERS : General. KW - Web usage mining KW - Web sites : Design KW - User-centered system design KW - Human-computer interaction ER -