TY - GEN T1 - Saving the world : a brief history of communication for development and social change T2 - History of communication. A1 - McAnany, Emile G. LA - English PP - Urbana PB - University of Illinois Press YR - 2012 UL - https://ebooks.jgu.edu.in/Record/ebsco_acadsubs_ocn826443610 AB - Drawing on the pioneering works of Daniel Lerner, Everett Rogers, and Wilbur Schramm as well as his own personal experiences in the field, McAnany builds a new, historically cognizant paradigm of communication for development and social change for the future that supplements technology with social entrepreneurship. CN - HD76 .M39 2012eb SN - 9780252093876 SN - 0252093879 SN - 0252036778 SN - 9780252036774 SN - 9781283993500 SN - 1283993503 SN - 9780252078446 SN - 0252078446 KW - Communication in economic development : History. KW - Communication in rural development : History. KW - Communication in social action : History. KW - Mass media : Social aspects : History. KW - Communication en développement économique : Histoire. KW - Communication en développement rural : Histoire. KW - Communication dans l'action sociale : Histoire. KW - Médias : Aspect social : Histoire. KW - BUSINESS & ECONOMICS : Development : Business Development. KW - BUSINESS & ECONOMICS : Development : Economic Development. KW - BUSINESS & ECONOMICS : Development : General. KW - BUSINESS & ECONOMICS : Government & Business. KW - BUSINESS & ECONOMICS : Structural Adjustment. KW - POLITICAL SCIENCE : Public Policy : Economic Policy. KW - LANGUAGE ARTS & DISCIPLINES : Communication Studies. KW - Communication in economic development KW - Communication in rural development KW - Communication in social action KW - Mass media : Social aspects KW - Informationstechnik KW - Medien KW - Sozialer Wandel KW - Entwicklung KW - Ländliche Entwicklung KW - Massmedia : sociala aspekter : historia. KW - Ekonomisk utveckling. KW - Kommunikation. KW - History ER -