TY - GEN T1 - The regional multinationals : MNEs and "global" strategic management A1 - Rugman, Alan M. LA - English PP - Cambridge, UK ; New York PB - Cambridge University Press YR - 2005 UL - https://ebooks.jgu.edu.in/Record/ebsco_acadsubs_ocm59224249 AB - Alan M. Rugman explores alternatives to the popular model of increasingly globalized business, and explores the widespread evidence of regionalised business practice among the world's top 500 companies. Detailed case studies and real-life examples flesh out the theory and practice of regionalisation in multinationals. OP - 276 CN - HD2755.5 .R83567 2005 SN - 9780511614071 SN - 0511614071 SN - 0521842654 SN - 9780521842655 SN - 0521603617 SN - 9780521603614 SN - 0511080581 SN - 9780511080586 SN - 0511079826 SN - 9780511079825 SN - 1280163259 SN - 9781280163258 SN - 1107140439 SN - 9781107140431 SN - 0511121865 SN - 9780511121869 SN - 0511206615 SN - 9780511206610 SN - 0511297807 SN - 9780511297809 KW - International business enterprises. KW - Entreprises multinationales. KW - BUSINESS & ECONOMICS : Industries : General. KW - International business enterprises KW - Multinationales Unternehmen KW - Electronic books. ER -