The globalization of business and the Middle East : opportunities and constraints /
A study of the business, marketing, banking, economic integration and management practices of the Middle East. It examines the current sociocultural forces that impact the regional business environment, with a particular focus on globalization.
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| Médium: | Licensed eBooks |
| Jazyk: | angličtina |
| Vydáno: |
Westport, Conn. :
Quorum,
2000.
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| On-line přístup: | https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=69292 |
Obsah:
- Preliminaries; Contents; Introduction; 1 Improving International Competitiveness in the Persian Gulf Region An Assessment; 2 The Logic of the Privatization Process: A Selective Study; 3 Determinants of Consumer Behavior in an Islamic Society; 4 An Empirical Investigation of the Role of Languages in Advertisements in the Middle East: The Emerging Challenges and Problems; 5 Religious and Social Context of Management in an Islamic Society; 6 Interest Free Banking Banking on Islam; 7 Middle East Free Trade Association MEFTA; 8 The Economic Cooperation Organization (ECO).