Positioning for advantage techniques and strategies to grow brand value /
Audio branding : using sound to build your brand /
Hello, my name is awesome : how to create brand names that stick /
What's in a name? : advertising and the concept of brands /
Marca : do marketing ao balanco financeiro.
LogoLounge, master library.
Kids and branding in a digital world /
Vulcans, earthlings and marketing ROI : getting finance, marketing and advertising onto the same planet /
Brands, competition law and IP law /
Shopping revolution : how retailers succeed in an era of endless disruption accelerated by COVID-19 /
Academic Brands
Philosophy of the name /
Secrets of Success In Brand Licensing : Chinese Version.
Chiiki burando senryaku to koyō sōshutsu = Regional brand strategy and job creation /
You are the brand /
Fashioning china : precarious creativity and women designers in Shanzhai culture /
The Law of Reputation and Brands in the Asia Pacific.
Secrets of Success in Brand Licensing.
Hospitality branding /
Poetik der Marke : Konsumkultur und literarische Verfahren 1900-2000.
Brands : the logos of the global economy /
Totto : caso academico /
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