Generating buy-in : mastering the language of leadership /
Argumentation in dispute mediation : a reasonable way to handle conflict /
The Excellent Persuader
Sell with Authority : your agency's road map to defining it, earning it, and monetizing it.
Rhetorical unconsciousness and political psychoanalysis /
Persuasive preaching : a biblical and practical guide to the effective use of persuasion /
In the meantime : lessons and learning from a career in beer /
The open hand : arguing as an art of peace /
Persuasion in advertising /
Persuasion & rhetoric /
Psychology of persuasion /
Prototypical argumentative patterns : exploring the relationship between argumentative discourse and institutional context /
Expert selling.
Economic Persuasions.
Kairotic inspiration : imagining the future in the sixth extinction /
10 steps to successful sales /
Selling information security to the board : a primer.
Argumentation in actual practice : topical studies about argumentative discourse in context /
The structure of arguments /
The anatomy of persuasion /